Part 1: Beginning Your Digital Investment Investing in digital marketing can be a cost effective way for businesses to reach a large number of people so that they can promote their products or services. By taking the time to properly… Read More >>
Blogs
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What are Core Web Vitals and How Do They Impact Your Organic Rankings?
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A website is the cornerstone of any e-commerce company. It is the face of your business, displaying your products or services in a way that will appeal to your customers. Search engines, like Google, prioritize websites that offer enriched UI/UX…. Read More >>
Marketing for the Future of Retail E-Commerce
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The boom in retail e-commerce and digital experiences is no where near slowing down. McKinsey noted the incredible quick adoption of e-commerce during the pandemic, noting that in Q1 2020, e-commerce grew by 10 years in just three months. Taking… Read More >>
9 Search, Social, & Amazon Trends For 2021
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Ace your digital marketing campaigns across search, social, and Amazon channels by keeping up with the following trends: Paid Search Strategy Data visualization and live consumer analytics are the keys to fine-tuning your paid search campaigns. You can keep filling… Read More >>
Content Remains Queen As E-Commerce Grows For 2021
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Now that hindsight is 2020: Strong, well-developed, and differentiated content is a key component of any digital marketing strategy — Content Is Queen. Content should follow NetElixir’s V.A.S.T. approach: consider brand voice, target your intended audience, tell a story, and… Read More >>
2021 Marketing Trends for Retailers
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Happy New Year Retailers! We look toward 2021 as a year of making positive changes, of choosing to shape a new world, of creating a better tomorrow. In this brighter and more hopeful future, we move relentlessly forward on the… Read More >>
NetElixir’s Farewell to 2020
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I don’t think any of us are sad to see 2020 go. While the new year will still have it’s, twists and turns, it is important that we reflect on the past year and reboot for the year to come!… Read More >>
Holiday E-Commerce Sales
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The 2020 online holiday shopping season is almost over. After a whirlwind of a year and a holiday season with an unpredictable Cyber 5 weekend, the December e-commerce sales are slowly ticking back up. Like just about everything this year,… Read More >>
The Gift of Knowledge
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It is an understatement to say that 2020 was an unpredictable, unprecedented, and challenging year. The coronavirus pandemic is an ongoing human tragedy that has upended many of our norms and routines. This year fundamentally changed how we lived, worked,… Read More >>
Anticipating Cyber 5 Results
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The NetElixir Retail Intelligence Lab continues to monitor the hour-by-hour eCommerce trends of the 2020 Cyber 5 compared to the 2019 data to mark significant search-shop-buy patterns and growth opportunities. These past 4 days have been quite the roller coaster… Read More >>